Marketing Management · Class 12 · CBSE · Commerce Business Studies
A manufacturer wants its packaged food items to reach customers at the right place and at the right time. Which element of the marketing mix is prima…
Practice question from Marketing Management (Class 12 · CBSE · Commerce Business Studies), with the correct answer and a step-by-step solution.
easy · MCQ · Q-CE7E86
A manufacturer wants its packaged food items to reach customers at the right place and at the right time. Which element of the marketing mix is primarily concerned with this decision?
- A.Product
- B.Price
- C.PlaceCorrect answer
- D.Promotion
Solution
Place, or physical distribution, deals with making goods available to consumers at the right location and time. It includes decisions relating to channels of distribution, transportation and warehousing.
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